In preparation for the Firefox 1.0 release, an Advocacy Campaing is being kicked off. The first order of business on the campaing is a full page ad in the New York Times, wherein contributors to the advocacy fund will have their names placed in said ad. So get over there and start donating money, stat!
Also in the works from the advocacy group, are plans for big world wide Firefox release parties. Here is the Toronto party I plan to attend, go over to the main party page to find one near you.